Launchist, operated by Launchist, located at

(“Launchist”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you:

• visit launchist.com

• purchase or download digital products

• interact with our website, services, or communications

By accessing or using our website (“Site”), you agree to this Privacy Policy. If you do not agree, please discontinue use of the Site.

1. Payment Processing

Purchases made through the Site are processed through Gumroad, our third-party payment processor. When making a purchase, you will be redirected to Gumroad’s platform. Gumroad processes and stores payment information such as:

• payment card details

• billing address

• transaction records

Launchist does not process or store payment card data.

Please review Gumroad’s Privacy Policy:

https://gumroad.com/privacy

2. Scope of This Policy

This Privacy Policy applies to users globally.

It includes disclosures required by:

• GDPR (European Union / EEA)

• CCPA / CPRA (California)

• VCDPA (Virginia)

• Colorado Privacy Act

• Connecticut Data Privacy Act

• Utah Consumer Privacy Act

As privacy regulations evolve, this policy may be updated to remain compliant.

3. Information We Collect

We collect information in three ways:

A. Information You Provide Directly

When you:

• purchase a product

• subscribe to our newsletter

• contact us

• submit forms on our website

Information may include:

• name

• email address

• communication messages

B. Information Collected Automatically

When you visit the Site, we may collect:

• IP address

• browser type

• device information

• pages viewed

• referring websites

• interaction data

This information is collected using cookies and analytics tools.

C. Information from Third Parties

We may receive limited information from:

• Gumroad (purchase confirmation and customer email)

• email marketing platforms (e.g., MailerLite)

• analytics tools (e.g., Google Analytics)

We do not collect sensitive personal data, including:

• payment card details

• health information

• government ID numbers

• precise location data

4. How We Use Your Information

We use personal information to:

• deliver digital products you purchase

• provide customer support

• send order confirmations and product updates

• improve the website and user experience

• analyze website traffic and usage

• prevent fraud or misuse

• comply with legal and tax obligations

• send marketing communications (with consent)

5. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process personal data based on:

Contract Performance

Providing purchased products and services.

Consent

Marketing emails and non-essential cookies.

Legitimate Interests

Website analytics, security, and product improvements.

Legal Obligations

Tax, regulatory, and compliance requirements.

6. How We Share Information

We only share information with trusted service providers, including:

Service Providers

• Gumroad — payment processing and digital delivery

• MailerLite — email communications

• Google Analytics — website analytics

These providers only receive the information necessary to perform their services.

Legal Requirements

We may disclose information if required by law or if necessary to:

• comply with legal obligations

• enforce our terms and policies

• protect our rights or prevent fraud

Business Transfers

If Launchist is involved in a merger, acquisition, or asset sale, user data may be transferred as part of that transaction.

Important Notice

Launchist does not sell personal data and does not share personal data for cross-context behavioral advertising.

7. Data Security

We implement appropriate safeguards including:

• SSL encryption

• secure hosting infrastructure

• access controls

• data minimization practices

While we take reasonable precautions, no system is completely secure.

If a data breach occurs, affected individuals will be notified as required by applicable law.

8. Data Retention

We retain personal data only as long as necessary.

Typical retention periods include:

Purchase Records

Up to 7 years for accounting and tax compliance.

Marketing Data

Until you unsubscribe or withdraw consent.

Analytics Data

Typically retained up to 26 months before anonymization.

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After retention periods expire, information is deleted or anonymized.

9. Your Privacy Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you

• Correct inaccurate information

• Request deletion of your personal data

• Restrict processing of your data

• Receive your data in a portable format

• Object to certain processing activities

• Withdraw consent for marketing communications

You also have the right not to be discriminated against for exercising privacy rights.

To submit a request:

📧 hello@launchist.com

We may verify your identity before fulfilling requests.

EU / EEA Residents

You may also contact your local Data Protection Authority.

California Residents

You may contact the California Privacy Protection Agency (CPPA).

Virginia Residents

You may contact the Virginia Attorney General’s Office.

10. Global Privacy Control (GPC)

Launchist honors Global Privacy Control (GPC) signals and other universal opt-out mechanisms where legally required.

11. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• enable essential website functionality

• remember preferences

• analyze website traffic

• improve user experience

Some cookies are necessary for the Site to function.

Non-essential cookies (such as analytics) may require consent depending on your location.

You can manage cookies through:

• our cookie banner

• your browser settings

12. Children’s Privacy

The Site is not intended for:

• children under 13 years old (United States)

• children under 16 years old (European Union)

We do not knowingly collect data from children. If such data is discovered, it will be deleted.

13. International Data Transfers

Launchist operates in the United States. If you access the Site from outside the U.S., your information may be transferred and processed in the United States.

For EU/EEA transfers, we rely on:

• Standard Contractual Clauses (SCCs)

• other legally recognized safeguards

14. Third-Party Links

The Site may contain links to external websites (such as Gumroad). We are not responsible for the privacy practices of third-party websites. Please review their policies before submitting personal information.

15. Changes to This Policy

We may update this Privacy Policy from time to time.

When changes occur:

• the updated policy will be posted on this page

• the “Last Updated” date will be revised

For significant updates, we may provide additional notice.

16. Contact Information

For questions, privacy requests, or concerns:

Launchist LLC

📧 hello@launchist.com

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